"If you use Emotion and Love to drive your sales and your business, you will generate Loyalty Beyond Reason. And I promise you, you will build relationships and enjoy a business that exceeds beyond your wildest expectations"
First of all, before you conclude to start your cleaning business, make sure this kind of work is right for you. You will need to be in good corporal condition. Cleaning is very hard strenuous work. You will need to have good customer relation skills. You will need to have basic office skills and some accounting skills.
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If you are planning on leaving your full time position to start a cleaning business, make sure you have at least six months of savings. Or keep your full time job and start out part time.
Research all the aspects of the cleaning assistance business. From customer assistance to advertising, taxes, employees, guarnatee and bonding, what to payment and how to clean a home professionally. Cleaning your own home and cleaning professionally is totally different. Studying how to clean professionally takes a lot of time. When a client pays for your services they expect to come home and find their home spotless.
Getting those first clients takes time, persistence and patience. You will not get a hundred clients overnight.
Obtaining Those First Clients The hardest part of beginning your own cleaning assistance is obtaining those first clients. Most clients want to know how long you have been in business and want references. The best thing to do is let clients know that, yes, you are new to the business but that you have wholly researched all aspects of the cleaning business and assure them that you know what you are doing and that you are quit capable of cleaning their home to their specifications. Be confident. I can't stress this enough. Clients love to see confidence. It relieves their worries and lets them know that their home is in good hands.
References: To get a few good references when beginning out, ask some friends or family members if you can clean their home for free or at a discounted rate. The sound of working for free may not be thoughprovoking but it will be worth it to get some good testimonials.
When cleaning those first homes, go for quality, not how fast you can clean the home. Cleaning efficiently takes a long time, but you will get to the point where you can do a standard cleaning in a short time. After cleaning make sure you go back and double check all rooms to make sure you didn't miss anything. Impress those first clients and word of mouth will spread soon.
Advertising Your business image is everything. Before you start advertising, conclude what image you want to portray on your advertising material. Your image is very important. Be consistent with all your advertising. If you have a logo be sure to use it on all your advertising materials. I think it is best to have a website advanced before you start advertising. When advertising, stick with the same logo and colors.
Advertise in Local Paper: Start by running a text ad in your local newspaper. Try to come up with an eye catching ad. Do not sell your services on low rates, sell your services on your quality of work and what you can do for the client that other companies don't. There is a lot of competition in the cleaning service. You have to stand out from the rest.
Magnetic Signs or Lettering for your Vehicle: Having your business name and touch information on your vehicle is a great way to advertise. We use the vinyl lettering. The lettering looks much more expert than the magnetic signs.
Flyers: You can print nice flyers on your home computer, but I would suggest investing in some expert flyers. Hang flyers at Hair Dressers, Laundromats, Restaurants, Bakeries, Grocery Stores, etc. Put flyers on car windows at local groceries shop and businesses. You can even go door to door in neighborhoods you would like to work in. You cannot put them in mailboxes. But you can put them in the front door.
Door Hangers: Door hangers are a great way to get new clients. Pick the neighborhood you would like to work in and hang the door hangers on the doors. When population get flyers or ads in their mailbox they ordinarily throw them away with the junk mail. But if there is a door hanger on the door they will take the time to look at it.
Business Cards: Start passing out your business cards to friends and family members. You can also ask your local businesses if you can leave some cards on their counters.
Referral Program: A great way to procure new clients is through a referral program. Offer existing clients a reduction when they refer a friend. You can give your existing clients a reduction when the friend uses your services three times.
Website: These days population live very busy lives so they use the convenience of the internet to shop for the services they need. A lot of working women will shop for services while at work. every person that has a business should have a website. It shows clients that you are serious about your business and allows them explore your business in their own time.
Cleaning Products: By using all natrual products, you can offer your clients a wholesome cleaning touch and safe ourselves against harsh chemicals. Clients love the natural cleaning products with needful oils. They come home to a wholesome clean home filled with the breathtaking scents of aromatherapy needful oils.
Tip: always carry hand sanitizer and wash your hands often while cleaning homes. Wear gloves when cleaning bathrooms. You will be exposed to a lot of dissimilar germs in clients homes.
Remember most customers prefer that you bring your own cleaning supplies. That way they do not have to worry about going to the store for cleaning supplies before you clean. Some customers have special cleaners for obvious appliances or floors in their houses. These customers ordinarily will have these cleaners on hand for you to use. We almost always use the customers vacuum cleaner. That way you do not have to carry a heavy vacuum from house to house.
What to Charge I mentioned earlier that you should sell your services on your quality of work and not your low rates. If your rates are too low, clients will think that your work is sub-standard and that you are not experienced. Also you want to attract the clients that can afford your services. I made the mistake of pricing my work too low when I first started out. Cleaning is hard work, payment what you are worth. As the old saying goes "You get what you pay for."
Some companies payment by the hour, some payment by the room, some payment a flat rate per home and some payment by the quadrate foot. I think it is great to payment by the home, not by the hour. If a client knows they have to pay one set fee, they don't care if you take 2 hours or 5 hours. Also your clients will know what they are paying up front and won't have to worry about added expenses.
No two houses are the same. And there is no set payment for all homes. You have to clean for awhile yourself to get some touch and to work out a system to clean efficiently. Only you know what you want and need to make. conclude what you need to make hourly to cover all expenses and still make a good profit.
A word of advise: Make sure when you start your business that you payment what you would payment if you had employees. Some population make the mistake of under charging when they start out just to get customers and then later on when they grow and need to hire help they aren't development adequate money on their houses to pay help. Don't under price your work. Cleaning homes is very hard corporal work and you didn't get into this business to work for nothing.
New building Cleaning If you conclude to do this type of work you will need more equipment. You will need ladders, window cleaning kits with long extensions, a shop vac, etc. These types of jobs are ordinarily 2 to 3 someone jobs. New building cleaning requires a lot more cleaning. You may have to take off stickers and labels from windows and bathroom showers, sinks and toilets. Some require that you clean the vents to take off dust from building work. There will be ceiling fans to clean, scrubbing floors, and cleaning woodwork to take off dust. New building cleaning rates depend on the area you live in.
Insurance and Bonding. You need to be an honest someone and somewhat personable. population will need to trust you to be in their homes. Most clients are implicated about having someone new in their house, with good reason. You should be bonded and fully insured. Liability guarnatee rates depend on your guarnatee carrier and where you are located. Each someone you hire will increase your liability insurance. It's well worth the cost. You can pay regular or yearly. You can buy your bond through your local guarnatee company. You will need to renew the bond every year. *Note: if you hire employees and cover them under your insurance, they must be an employee on payroll and not a sub-contractor. If you hire them as a sub-contractor your guarnatee will not cover them. If they are a sub-contractor they are required to carry their own insurance. You
Hiring Help If you start out cleaning the homes by yourself, you will at last get to the point where you need to improve your business. Start out with one part time employee. Train her and let her take your place one day a week. Then have her take your place 2 days a week and so on. This will give you the free time that you need to store your business and procure more clients. After you get more clients you will be able to hire more part time help. at last you will be able to stop doing the cleaning yourself and just run the business end, which is the only way you will be able to grow your business. When training new employees, always, whether train them yourself or have a lead someone train them. Make sure there is a lead someone on each and every cleaning job. Employees have a tendency to slack off when they are on their own.
Growing Your Business You will at last get to the point where you have adequate employees and lead population and you will be able to stop working in your business and start running your business. You will find that after awhile it will get to be too much trying to clean everyday and at the same time giving estimates, answering calls, scheduling, doing book work, obtaining new clients, etc.
Remember one of the most important qualifications for a cleaning assistance is Trust. A client has to know they can trust you alone in their home. After you procure a few cleaning positions ask the clients if you can use them for a reference. Most of the time they are more than willing to let you use them for a reference. This is how you build your business and procure new clients is through referrals. Be dependable. Most clients will want to be set up on an every week or every other week schedule on the same day of the week. Try to always keep this same schedule unless the client asks you to switch to someone else day. If you have to cancel a cleaning date, make sure you try to reschedule at the earliest potential date to make up the cleaning.
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